Did you know that poor marketing is one of the top reasons that new businesses fail? If you’re not spending a lot of time and energy on your marketing efforts, you’re dooming the business that you worked so hard on.

It might be time to hire an SEO expert to help.

SEO is what keeps businesses on or near the first pages of search engine results. Sure, you could handle SEO on your own, but we’re here to talk about a few reasons that you should consider hiring a pro.

Read on to learn some signs that you’re ready to use an SEO agency for your marketing needs.

You’re Too Busy to “DIY” It

Let’s face it: as a business owner, you have a lot to take care of. You have employees to manage, products and services to produce, financial matters to deal with, and so much more. If this is the case, you simply don’t have time to deal with marketing, much less the ins and outs of SEO.

While people who run a one-person show may be able to fit SEO into their workflow, this isn’t the case for most business owners. The majority of busy business owners will benefit from hiring an SEO agency to save them time and effort.

You’re Falling Behind Your Competitors

This is a common problem for small local businesses. They fall behind the other businesses within their niche. Why can’t you keep up?

The other businesses are all utilizing SEO. It’s what keeps them near the top of search engines and brings in all of their customers. If you’re not using SEO services, it makes sense that you’d fall behind.

By using basic and local SEO (learn “what is local SEO” here), you’ll be able to keep up with (and maybe even surpass) your competitors.

You Can’t Afford an In-House Team

So why not hire an in-house team instead? For most business owners that are just getting started, this isn’t a real option.

When you have a team of in-house marketers, you have to pay all of them a fair wage. Large businesses can afford this cost, but small ones will be seriously set back.

Even if you have one or two in-house marketers, you can let them focus on your social media marketing (which is necessary in 2022) so they don’t have to burden themselves with learning and applying good SEO skills.

You Can’t Keep Up With the Ever-Changing Internet Landscape

Between internet trends and SEO changes, keeping up with the internet landscape is complicated, even for those of us who are terminally online. It’s far harder if you don’t have the time and energy to dedicate yourself to researching what’s “hot” at the moment.

Any good local SEO agency will be able to keep track of the goings-on of the internet so you don’t have to. Your content will be trendy and up-to-date.

So, Do You Need an SEO Expert? 

Hiring an SEO expert might seem like an unnecessary expense, but with the high return on investment that SEO offers, it’s totally worth it. You’ll save time, money, and effort and you’ll be able to compete with the other businesses within your niche.

What are you waiting for?

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